HEAL Cities & Towns Campaign for the Mid-Atlantic

Helping Municipal Leaders Create Healthy, Prosperous Communities

The Healthy Eating Active Living (HEAL) Cities & Towns Campaign provides free training and technical assistance to municipal leaders to adopt policies that make it easier for residents to eat better and move more.

The HEAL Cities & Towns Campaign is an initiative of The Institute for Public Health Innovation in partnership with the Maryland Municipal League and the Virginia Municipal League. 

Application now closed. thank you to all applicants. notifications will be made in august 2015.

$40,000 Available to HEAL Cities and Towns to Implement HEAL Policies

(Download a text version of this information here.)

This spring, for the first time ever, cities and towns in Maryland and Virginia have an opportunity to obtain new resources to increase local options for healthy eating and active living from the Healthy Eating Active Living Cities & Towns Campaign for the Mid-Atlantic.  Since 2012, the Institute for Public Health Innovation has partnered with the Maryland and Virginia Municipal Leagues to support local leaders to create healthy communities through the Healthy Eating Active Living (HEAL) Cities & Towns Campaign.

 The Campaign highlights the crucial role local governments can play in creating healthy communities for their residents by adopting policies that expand healthy options where residents live, work, and play.  The Campaign offers many tools to cities and towns including:  

  • a policy library and  info sheets with guidance on the most popular HEAL options, at  www.healcitiesmidatlantic.org;
  • periodic webinars featuring national experts and the perspective of local government leaders;
  • workshops held in conjunction with League events and on their own; and
  • free consultation and technical assistance.

 To date, 35 cities and towns in Maryland and Virginia have joined the HEAL Cities & Towns Campaign by adopting HEAL Resolutions with specific policy goals to advance healthy eating and active living in their communities.

 We want your community to join the Campaign!

This spring, the HEAL Cities & Towns Campaign is offering $40,000 in grants to HEAL cities and towns for implementation of HEAL policies.  Funding is provided by the Campaign sponsor, Kaiser Permanente for the Mid-Atlantic States. The official application will be posted on the HEAL Cities & Towns Campaign website (www.healcitiesmidatlantic.org) on May 4, 2015, and will close on June 25, 2015. 

All cities that join the HEAL Cities &Towns Campaign by June 25, 2015 will be eligible to apply for these grant funds. Two types of funding are available:

·         Kick-Off grants up to $500 (up to 6 awards)

·         Implementation Grants will be between $5,000 and $9,000 (4-6 awards) 

Here are some examples of HEAL policies; with implementation projects that could be funded with these grant funds.

Kick-Off Grants (up to $500)

HEAL Policy: Adopt a nutrition standard for catering for city/town meetings and events

Implement Policy by using Kick-Off Grant Funds to: Plan a training event for staff who order food/catering and order lunch from vendors that meet nutrition standard

HEAL Policy: Adopt an active stairwell policy

Implement Policy by using Kick-Off Grant Funds to: Improve lighting, purchase posters and stair risers encouraging use of stairs instead of elevator/escalator

HEAL Policy: Adopt a policy promoting consumption of water in the workplace

Implement Policy by using Kick-Off Grant Funds to: Install a water bottle filling water fountain in a place where free drinking water is not currently available

HEAL Policy: Include walkability goals in Comprehensive Plan/Adopt a policy to install wayfinding signs in city/town

Implement Policy by using Kick-Off Grant Funds to: Develop walking trail map and install temporary signs to prototype permanent installation

 

Implementation Grants ($5,000 - $9,000)

HEAL Policy: Adopting a Complete Streets policy that encourages biking and walking.

Implement Policy by using Implementation Grant Funds to: Conduct a capacity building workshop for staff in Planning and Public Works Departments on how the Complete Streets policy changes their current approach to street and road design. Develop priorities and development plans for sidewalks and bike lanes in underserved neighborhoods. Add “sharrows” to an existing road to create a shared use lane.

HEAL Policy: Adopting guidelines for provision of Community Gardens to increase food access.  

Implement Policy by using Implementation Grant Funds to: Purchase the materials necessary for the city to provide water to the community garden.

HEAL Policy: Adopting connectivity policies to link existing sidewalks and trails to create a more walkable city.

Implement Policy by using Implementation Grant Funds to: Promote use of connected walkway by seniors, families, and people with disabilities by installing benches. Create walking maps that show path from residential areas to needed services.

HEAL Policy: Adopting policies to support expanded urban agriculture sites and uses to increase access to fresh food.

Implement Policy by using Implementation Grant Funds to: Support staff time from council of governments or other city planning resource to amend zoning or development code.

If your community would like to apply for a grant and is not already a HEAL City or Town, the first step is to join the Campaign.   Please contact Marisa Jones at mjones@institutephi.org or 202-803-6121.